Bachelor of Business Management (BBM), sometimes known as a Bachelor of Management Studies, is an undergraduate program of three years. The BBM degree is designed to teach students the skills necessary to perform leadership roles in the business and corporate world.
The degree is similar to a Bachelor in Business Administration, but with a stronger emphasis on leadership and management skills.
www-bcf.usc.edu
Program content
The Bachelor of Business Management program allows students to specialize in a specific academic area including:
- Business Law
- Economics
- Ethics
- Entrepreneurship
- Finance
- Human Resource Management
- Management information systems
- Marketing
- Operations management
- Organizational Behavior
- Strategic Management
- Supply chain management
- International business
- Computer application for business
- Environment studies
- management training & development
- project work
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